P.O. Box 267814, Chicago, IL 60626 U.S.A. Tel: 1-773-465-7285 | Fax: 1-773-465-7387 E-Mail: abt@abtonline.com

ABT BREWPUB BUSINESS PLAN BUILDER

The first step in starting any new business is to research and write a business plan. The primary reason for writing the first draft of a business plan is to sell yourself on the concept of the proposed enterprise. It is easy to talk about a potential operation. The effort, and the self-discipline, that are required to translate those ideas into writing will challenge you to defend and justify those ideas.

That being said, a template for organizing a business plan can still be useful. Below is a real business plan that ABT consultants wrote for a small brewpub in a college town. The names, location and certain details have been changed to preserve client confidentiality.

ABT can help you develop your business plan. Services range from reviewing completed draft versions for content and concept to the actual research, preparation and composition of business plans, either in part or in whole. Please contact us for further details.

TABLE OF CONTENTS

• Executive Summary
  
• Introduction
  
• Brewpubs: What They Brew
  
• Market Analysis
  
• Market Strategy
  
• Product Line: Beer
  
• Product Line: Food Service
  
• Personnel
  
• Financial Statements
  
  • Profit & Loss
    
  • Profit & Loss Notes
    
  • Annual Barrelage
    
  • Cash Flow/Month
    
  • Cash Flow/Notes
    
  • Start-Up & Capital Equipment Costs
    
• Appendices
  

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